In the fast-paced world of sales, effective communication is crucial. Understanding and utilizing conversational metrics can significantly enhance your ability to connect with customers, understand their needs, and ultimately close more deals.
Studies show that improving communication skills can boost sales performance by up to 20%.
This cheat sheet that gives you all the relevant metrics at a glance, along with an overview of what's good and what's bad:
- Talk Listen Ratio
- Talking Speed
- Longest Monologue
- Longest Customer Story
- Question Rate
- Engagement
To understand how to use and interpret sales conversation metrics and how to calculate them, follow this link.
