Product Demo

One Feature Framework: How to Sell Your SaaS Product During The Demo

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Your SaaS product demo is a golden opportunity to win over all your prospects in one fell swoop. Your primary goal is to engage your prospects by clearly explaining how your SaaS product features uniquely address their business needs or goals. In most SaaS demos, the tendency is for sales professionals to show as many …

The Best 4 Ways to Engage Prospects During Your Product Demo

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Every salesperson sets out to engage their prospects during the product demo, but it doesn’t always work out. Do you know why? Too many demos focus on the functional product features without considering the emotional aspects that influence the sale. In fact, the likelihood that someone buys your product without feeling an emotional connection to …

The Anatomy of a Perfect Software Demo Agenda [+ Email Template]

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You scheduled a product demo! Congratulations are in order. After weeks or even months of prospecting, qualifying, and discovery, it finally happened. It is a huge accomplishment. But of course, there is still a lot of work to be done. You have learned a lot about your prospect’s business and pain points. The next step …

How to Schedule a Product Demo and Avoid No-Shows: 5 Proven Steps

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There is a right way and a wrong way to schedule a demo during the sales process. If you don’t put enough thought and effort into the “scheduling” part of your demo, you can potentially derail the entire sale. Scheduling the meeting is not merely an administrative task in between qualifying your prospect and delivering …

Your Sales Discovery Playbook for Winning Product Demos

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  Before you can move ahead with a winning product demo, your prospect and you need one more meeting to get to know each other. This critical step is called Sales Discovery. You’ve worked hard to prospect and qualify your leads. Your sales instinct is to jump right to the product demo and close the …

What makes a great SaaS Product Demo? 10 best practices from the brightest sales leaders

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The product demo makes or breaks the deal for a SaaS company. If done right, it makes your prospect understand how your software will solve their problem or attain their goal. Mastering the demo for sure is not an easy task. Too often, demos are a mere rundown of features without tailoring the pitch to …

What is a Product Demo and Why is it important in B2B SaaS?

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The product demo, or sales demo, is the most critical piece in the sales process of a B2B SaaS company. It’s the unique opportunity to demonstrate the value of your product to a prospective customer. Product demos are central to any software sales process. Poorly executed demos significantly slow down close rates. On the other …

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