Customer Success

The Role of a Customer Success Manager in B2B SaaS

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It is said that without the customer’s success, there is no success for your business. That’s why the most astute B2B companies have dedicated Customer Success Manager(s) that focus on helping customers achieve their goals. These companies have moved out of the traditional reactive mindset and into a smarter, more proactive one. Working towards your …

What is Customer Success and How Does it Drive Revenue?

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The key to running a thriving business has always been built on acquiring new customers as well as retaining them. But there is an up-and-coming methodology, centered around helping customers succeed, that many companies are quickly implementing. So, what is customer success and why has it become such an important role within B2B? Today’s SaaS …

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